AIS announces the promotion of Rob Lazarus to Executive Vice President of Sales. In his new role, Lazarus will be responsible for implementing sales strategies and working closely with AIS Senior Sales VPs, Regional Sales VPs, Territory Managers and Independent Sales Representatives to create growth centric marketing distribution plans and goals for each region.

With AIS for over 8 years, Lazarus previously worked in the roles of Senior Vice President of Sales and Regional Vice President of Sales for the Western Region of the United States. Offering over 20 years of experience at both the dealership and manufacturing levels, Lazarus excels at building a strong distribution network working with both direct and independent sales representatives. “Rob’s knowledge, passion and positive energy make him a valuable asset to the Executive Management team,” said Bruce Platzman, President/CEO, AIS.

“Over the years, Rob’s hard-work, perseverance and the passion to ‘make-it-happen’ have fueled AIS to strive and better ourselves as a company overall. His dedication to AIS and forward-thinking abilities make him the perfect fit for this role. We look forward to Rob leading the sales team into the future and expect great things from him”, said Platzman.